Archive for April, 2009

6 Tips to finding a Great Online Printer!

Wednesday, April 29th, 2009

In a world now becoming quickly dominated by online printers how can you be sure the one that has the flashy website and big impact, really does get the job done? Many online printers are exactly NOT that. They are brokers who markup the cost of the print and sell ...

What is Set-Off and how does it happen?

Friday, April 17th, 2009

In printing, lithographically only, ink is tacky as it is transferred onto the paper. If there is a lot of coverage, i.e. a 4-colour black (CMYK - Mentioned in this article) of e.g. 100% of all colours, this would make that area of the print particularly tacky to touch and ...

What is Trimming or Cutting?

Friday, April 17th, 2009

Obvious you might think? Not necessarily. There are things that need to be considered when you supply artwork for print, you have to consider the whole process. You see, print work is printed more than 1-up on a sheet, depending on the size of the flyer or leaflet. As a ...

What is Lamination?

Wednesday, April 8th, 2009

For that extra professional finish, you can choose you have your flyers or usually business cards Laminated. This process involves a heated roll machine which heats up a thin layer of "laminate" film and sticks it to the material. It's available in two finishes aswell, Matt or Gloss!

Why Do Flyers Work So Well?

Friday, April 3rd, 2009

I have been asked many times why I think flyer printing is such an effective advertising medium so here a couple of reasons why I think flyer printing is so good at selling.